The Radavist

It’s been 10 years since Mason Cycles first caused a splash in the UK cycling market with the release of their original Definition and Resolution road bikes. They have since built a reputation for blending progressive riding technologies with classically beautiful aesthetics, now offering a full range of bikes designed for the whole spectrum of on- and off-road terrain. Joe Sasada sat down with founder and designer Dom Mason to discuss the journey so far, design philosophy, and what’s coming next for the brand. Read on for an extended interview and a photo gallery from Mason HQ. 

Earlier in June Joe Sasada joined a group of 50 riders tackling the inaugural Bristol Rally, an unsupported 300km mainly off-road loop designed to celebrate some of the most iconic riding and historic sights in South West England. Read on for the ride report, whistlestop tour through 5000 years of history, and some musings on why the Rally format works so well for the broader cycling community.

Touring through Colombia’s coffee-growing region, and re-reading of Robert M. Pirsig’s classic, Zen and the Art of Motorcycle Maintenance has inspired Joe Sasada to reconsider his passion for coffee from a more philosophical angle. He shares some tips and tricks for everyone to level-up their trailside brew game, as well as a photo gallery from that stunning region